Mirchi's iconic homage to India's snack-time legacy, the Blue Lays Magic Masala bag celebrates the chip that defined our childhoods. More than just a packet, the electric-blue bag has cemented itself as a pop-culture symbol across generations, and now borders. 

Hand-embroidered with thousands of glass beads and crafted on both sides to be reversible. If the front feels iconic, the back is too, and even the interior lining of the bag mimics the inside of a chips packet. 

Crafted with care over many days of intricate handwork. 

Note: Handle the beaded strap gently. For carrying, use the regular bag handle.

Material: Glass Beads
Handle: Faux Leather
Details: Interior Pocket, Detachable Beaded Strap
Other: Dustbag included
Handmade in India 

Wearable art that lasts forever if cared for properly. Dry clean only. Store in dustbag.